1 Good Reason – Social Marketing

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Entries from June 2010

Oops! You Wanted a Full Answer to That Question?

June 25th, 2010 · 6 Comments

BLUF (Bottom Line Up Front) It’s a mistake to imply that you will answer a question in full and then only provide a limited answer.  In today’s web, when we discover that type of misdirection we feel cheated and abused.  The website visitor’s response to you will be to leave angry and distrustful.  You’ve lost […]

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Tags: Reasons For Net Marketing · Web Wednesday

The New Bluetooth Age

June 23rd, 2010 · 2 Comments

BLUF (Bottom Line Up Front) I love the new Bluetooth headsets from Jabra, and I’ve got an extra Jabra Stone lying around here, so if you want to win it simply RT this article with the words “New Bluetooth Age” in your tweet to be entered to win!  Drawing will be held on Thursday 6/24/10 […]

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Tags: Reasons For Net Marketing · Web Wednesday

The Future of Social Media!?!

June 22nd, 2010 · 3 Comments

I’ve glimpsed the future of social media and it looks a lot like NASA, and you’ll find it in Florida but it’s more involved with soft drinks than rockets: My friend Justin Levy wrote an article about the new Gatorade Command Center.  The GCC looks like something out of a Hollywood techno thriller with technicians […]

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Tags: Facebook Friday · Reasons For Net Marketing · Truthful Tuesday · Twitter Thursday

But what if someone says something bad about us?

June 21st, 2010 · 2 Comments

The most common objection we receive as social media evangelists when we tell companies they need to start communicating with their customers is this, “But what if someone says something bad about us?” This objection is based on the premise that our politicians have set that we don’t need to apologize for things we’ve done […]

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Tags: Reasons For Net Marketing · Truthful Tuesday

Impressions from Internet Week New York

June 14th, 2010 · 1 Comment

Best day spent at a conference: The surprising winner for me was T3PR, the Public Relations Society of America’s Theory, Tactics and Technology group.  Why was T3PR surprising?  I guess I was just expecting the PR group to be a bunch of flacks- but they were far from it.  The reason this show was so […]

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Tags: Reasons For Net Marketing · Web Wednesday